The First International Congress ,,Health-Nutrition-Wellbeing,, took place at Aro Palace Hotel, Brasov, 15-17 October, 2011, under the patronage of the Romanian Patriarchate, The Romanian Academy, The Ministry of Public Health, The Ministry of Agriculture and Rural Development, The Ministry of Education, Research, Innovation and Sport in collaboration with the International Association of Distribution (A.I.D.A Bruxelles) and EHI Retail Institute.
On that occasion a letter of intent had been signed (17.10.2011: New Global Initiative - www.european-retail-academy.org/index.php) by Professor Florian Popa, Rector of the „Carol Davila” University of Medicine and Pharmacy, Bucharest and President of the Organizing Committee, and the three Honorary Presidents, Professor Eliot Sorel/George Washington University/USA, Professor Bernd Hallier/Germany, Professor John L. Stanton/University of Philadelphia, USA and other leading professors attending the event to cooperate in the future on the following topics:
A Romanian Competence Center for Global good agricultural practices (The GLOBALG.A.P standard is primarily designed to reassure consumers about how food is produced on the farm by minimizing detrimental environmental impacts of farming operations, reducing the use of chemical inputs and ensuring a responsible approach to worker health and safety as well as animal welfare) and “smartagrifood” (Future Internet for Safe and Healthy Food from Farm to Fork; smart farming – individual treatment of animals, plants or m2 of land at the right place and right time through sophisticated sensing & monitoring, decision support and precise application to improve efficiency, productivity, quality, flexibility and chain responsiveness; smart agri-logistics – is about intelligent matching demand and sourcing followed by smart transport and logistics of agri-food products by e.g. auto-identification, conditioned transport using sensors and control systems, remotely controlled early warning systems, etc.; smart food awareness – enabling the consumer with relevant information e.g. concerning safety, availability, health, environmental protection, animal welfare, etc. using chain information systems); enriching the Eurasian Youth Forum by a “Black Sea/Caspian Sea Area Initiative” to promote together higher education, innovation and the Bologna process; pushing that initiative of cosmopolitan Youth Organizations also via the Astana Economic Forum in Kazakhstan organized among others by the Eurasian Club of Scientists, the Club of Madrid and the G 20. The parties concerned want to use those three activities to create student exchanges by EU-projects like Tempus, Erasmus and Leonardo da Vinci as well as with transatlantic cooperation involving the USAID, USDA and identify the link between higher education, innovation the business community and future employment opportunities and sustainable development in the Eurasia region.
It is also worth to underline that the students’ scientific sessions started from considering, of course, that all our decisions are based on subjective value judgements, and economics - macroeconomics (the study of aggregate economic activities) or microeconomics (the study of economic behavior of individual decision making units) – makes these explicit. The three tasks of economics (a social science studying how individuals and organizations in society engage in the production, the distribution and the consumption of goods and services, being the discipline that deals with use of scarce resources to satisfy human wants and needs how best to use the resources available; or “healthcare” economics, this being the discipline/conceptual apparatus of economics applied to the topic/area of study of health) are: descriptive (quantification), predictive (identifying impact of change), evaluative (relative preference over situations). As what we want is unlimited and our resources are scarce, our choice is essential in achieving efficiency (the relationship between costs and benefits, maximising benefits for given resources; to establish efficiency we must assessed the benefits), being necessary to weigh relative benefits of each course of our action and choose the action which maximises our well-being. In order to assist policy decisions, we need an economic evaluation (a comparative analysis of alternative courses of action in terms of both their costs and consequences), differentiating measurement and valuation, avoiding ambiguity in assessing overall improvement or detriment in health, and understanding that allocative efficiency (producing the pattern of output that best satisfies the pattern of “consumer wants”) means that the value of benefits exceeds the opportunity cost. The students’ debates did allow the identification of the main requirements of health services (economy; effectiveness and efficiency; value for money; equity, main reason of government involvement in health care, and scarcity being the common root to efficiency and equity; ethical issues and so on). All the students agreed that: healthcare (health being a “state of complete physical, mental and social well-being” according to World Health Organization) should not be allocated according to income; in our globalized world we must have a holistic approach of the whole diet, of the traditional dietary patterns and of a sound mind in a healthy body in confering greater health benefits to the individuals and to the national and world economy.
All the debates were the true expression of the strugling for unity of knowledge beyond disciplines (transdisciplinarity), starting from reuniting a range of disciplines independently contributing to the „Health – Nutrition– Wellbeing” disciplinary investigation (multidisciplinarity) and especially from blending methods in order to generate new and improved tools better adapted to the „Health – Nutrition– Wellbeing” disciplinary research (interdisciplinarity).
We face today, both at the national and global level, a real serious challenge with „Health – Nutrition– Wellbeing”, requiring a more rapid adaptation to changing economic trends and new thinking, including the alternative food system, as a general expression of the concern for synergy between the social returns and business success and for improving the quality of our lives. As we have mentioned, the speech and action on this real serious identified challenge must and can be modified in order to preserve our life, opening up our mind and heightening the spirits to cross the “ocean of mistrust” whose huge waves crash against the shores of economic-social constructions, going beyond the fragments of understanding, interacting, getting involved, communicating and learning how to realize the proper change of our behavior. „The therapist” lies in each of those who commit to entering the partnership for „Health – Nutrition– Wellbeing” („SANABUNA” International), a partnership which can restore trust in life and in the market. The health of the people and of the economy lies in the centre of sustainable development and adapting the business accordingly.