John L. Stanton
Professor John L. Stanton, Saint Joseph’s University’s Philadelphia, Department of Food Marketing, Founding Editor of the „Journal of Food Products Marketing” and Editor of the „Journal of International Food and Agribusiness Marketing”. At Temple University in Philadelphia he formed the „Institute for Food Nutrition and Health” and consulted for many of America’s largest food companies including Campbell Soup Company, Frito Lay and Kellogg. At Saint Joseph’s University Dr. Stanton served two terms of chairman of the department and also directed a research center focusing on food and health. He has also worked as a food marketing practitioner, and he held the position of Vice President of Marketing of an international coffee company, worked in Germany for Tengelmann, owner of retail stores throughout Europe, and worked in advertising as director of research of a US advertising agency. Dr. Stanton has served as an expert and expert witness to many food and beverage companies including Whole Foods, Target, Coca Cola, Ahold, Supervalu, Boars Head, Safeway and many others. Dr. Stanton is also on the Board of Directors for Herr Foods, Premio Foods, David Michael Flavors and the Original Philadelphia Cheesesteak Company. He has been regularly quoted in the news media including CNN, the Today Show and NBC Nightly News and has been quoted in Forbes, Fortune, Advertising Age, Brand Week, New York Times, Wall Street Journal, and many others. He hosted an episode of the History Channel’s Modern Marvels entitled, “The History of the Supermarket.” Dr. Stanton was also among the first to author articles on health and nutrition advertising claims with articles in the Journal of Advertising Research as early as 1987.